As you all know, California is currently in the midst of a terrible drought. We Californians want to do as much as we can to help get our state out of this crisis. Before we can take action, we need to know the truth about water usage in California.
Did you know that 47% of water use in California is linked to the animal agriculture industry? And did you know that only 4% of our water use is non-industrial, meaning what everyday Californians normally use in the course of their lives?
If we cut our personal water usage by 25% as we have been encouraged to do, we will only reduce overall water usage by 1%!
But, if we replace one meal a week of beef with lentils, we each could save over 4 bathtubs of water!
In light of this information, we urge you to reconsider your eating habits, but we also want to reach out to the rest of the Los Angeles community with this empowering knowledge via a billboard campaign.
Just one of our Los Angeles billboards will reach almost 300,000 people a week, which is over 1,000,000 people a month!
We need your help so that we can put these billboards up and do so using environmentally friendly materials.
Please donate to our cause, spread the word about our campaign, and help us get Californians onto the real path to a sustainable future!
Visit our Hatchfund website to donate at: http://www.hatchfund.org/project/got_drought
And for more great information, check out http://gotdrought.com and our Facebook (https://www.facebook.com/gotdrought) and Twitter pages ((https://twitter.com/gotdrought).